Five ways to effectively prevent organized retail theft

Organized retail theft (ORT) is having a serious impact on the retail industry today, and this theft continues to show growth. It not only causes serious financial losses, but also poses a serious threat to the safety of employees and customers. Therefore, before the losses continue to expand, we must use advanced preventive measures, so today we discuss the nature of ORT and effective ways to deal with it.

What is Organized Retail Theft?

Organized retail theft involves coordinated efforts by professional thieves to steal large quantities of merchandise from retail stores. Unlike casual shoplifting, ORT operates systematically, with stolen goods often resold through various channels, including online marketplaces. This form of theft has notably increased in recent years, leading to billions of dollars in annual losses for retailers. According to the National Retail Federation (NRF), total retail "shrink" reached $94.5 billion in 2021, with nearly half attributed to ORT.

ORT affects more than just a retailer's bottom line; it creates a hazardous environment for staff and shoppers. The surge in incidents of violence and aggression has compelled retailers to invest heavily in retail theft prevention. In response, major retailers are partnering with technology innovators to bolster their defenses. Companies like Walmart, Target, Lowe's, Kroger, Macy's, CVS, and many others are at the forefront, leveraging cutting-edge technology to deter and detect criminal activity. From advanced video surveillance systems to biometric cameras and autonomous security robots, a formidable arsenal is being deployed to combat the growing problem of ORT. Integral to this technological revolution is the integration of artificial intelligence (AI), which enhances the depth and sophistication of existing security measures.

Five ways to effectively prevent organized retail theft

AI-Powered Threat Detection Software

Artificial intelligence is the cornerstone of modern retail loss prevention. By utilizing AI-powered threat detection software, retailers can analyze surveillance system data in real time to identify suspicious behavior before it escalates. This technology detects patterns indicative of theft, such as unusual movements or gatherings in specific areas, and alerts security personnel promptly. By leveraging AI, retailers can proactively address potential threats and prevent theft.

Mobile Surveillance Units

Mobile security cameras and surveillance trailers, such as BIGLUX's Mobile Surveillance Units, offer a versatile and robust solution for monitoring large retail environments, including parking lots and store perimeters. These Units can be optionally equipped with cameras featuring HD, night vision, 4K and thermal imaging, while a liftable mast provides full coverage. The mobility of these trailers allows them to be deployed flexibly in response to changing security needs, while the use of solar power can also play a positive role in reducing energy costs and carbon emissions.

Deterrence Features

Effective deterrence is crucial in preventing theft. Advanced security systems now include features such as active voice down, strobe lights, and digital signage. These tools can be activated autonomously or through remote triggers when suspicious activity is detected, providing a powerful psychological deterrent. For instance, live voice down messages can be broadcast over speakers, and strobe lights can flash to draw attention to potential thieves, making them reconsider their actions.

Remote Video Monitoring

Remote video monitoring services offer continuous surveillance of retail spaces. Trained professionals monitor live feeds from security cameras and can respond to incidents in real-time. This enhances the detection and response capabilities of retail security systems and provides a reliable security presence without the need for increased on-site personnel.

In-Store Anti-Theft Technology

In-store anti-theft solutions, including electronic article surveillance (EAS) systems, radio-frequency identification (RFID) tags, and smart case locks, play a significant role in curbing ORT. EAS systems use tags that trigger alarms if merchandise is removed without proper deactivation. RFID tags track items throughout the supply chain, helping retailers manage inventory effectively and recover stolen goods.

Don't ignore the customer experience

Before adopting these methods of preventing organized retail theft, retailers must consider whether they will have an impact on the customer's shopping experience on their own terms. Excessive security measures can create hostility among customers, which may make them uncomfortable and in turn affect our sales. So we can add all the greetings, promotions, etc. to the digital signage of our mobile surveillance units, in addition to displaying warnings about potential criminals. Try to achieve a balance between the scope of warning and warmth, to provide customers with a good shopping experience.

If you are in need of a mobile surveillance device to protect your business from ORT losses, contact us today to learn more about our products and customized solutions.